{"id":5670,"date":"2026-04-12T18:15:08","date_gmt":"2026-04-12T18:15:08","guid":{"rendered":"https:\/\/1853communications.com\/?p=5670"},"modified":"2026-04-12T18:15:10","modified_gmt":"2026-04-12T18:15:10","slug":"zendayas-2026-takeover","status":"publish","type":"post","link":"https:\/\/1853communications.com\/?p=5670","title":{"rendered":"Zendaya&#8217;s 2026 Takeover"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">There has been a lot of buzz that 2026 could be Zendaya\u2019s year for many reasons. From a PR<br>viewpoint, this year will be about consistency and visibility for her. As we have already started to<br>see, Zendaya will be everywhere, in interviews, on red carpets, social media, and press tours<br>that overlap. So even when she is promoting one movie, people are already hearing about the<br>next one. That kind of consistency keeps her name trending and makes it feel like she is taking<br>over the industry this year. Another layer to this is that her projects are very different, which<br>allows her to reach different audiences. This makes her PR team&#8217;s job a little easier because<br>they don\u2019t have to do as much to reach different people; the projects are already designed that<br>way. First, there\u2019s The Drama, which is a more emotional film. This project helps connect<br>Zendaya with critics and film festivals. This film positions her as a serious actress. Then there\u2019s<br>The Odyssey, a large cinematic movie where she plays a more mythological role. This movie<br>puts her at a high level automatically because it was directed by Christopher Nolan, who is a<br>well respected director. Next is Spider- Man: Brand New Day, which is probably the most<br>mainstream project. This movie keeps her connected to a large fanbase and allows her to stay<br>relevant to all ages. Lastly, there\u2019s Dune: Part Three, this series is visually huge and very<br>respected. So this movie mixes blockbuster success with artistic credibility. When you look at all<br>these films, a PR strategy becomes extremely clear. Zendaya is everywhere, but in different<br>ways, which makes her versatile. Her year of buzz was very strategic and was created so she<br>could be unavoidable to all audiences.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>There has been a lot of buzz that 2026 could be Zendaya\u2019s year for many reasons. From a PRviewpoint, this year will be about consistency and visibility for her. As [&hellip;]<\/p>\n<p><a href=\"https:\/\/1853communications.com\/?p=5670\" class=\"more-link style1-button\">Read More<\/a><\/p>","protected":false},"author":81,"featured_media":5671,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-5670","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/1853communications.com\/index.php?rest_route=\/wp\/v2\/posts\/5670","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/1853communications.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/1853communications.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/1853communications.com\/index.php?rest_route=\/wp\/v2\/users\/81"}],"replies":[{"embeddable":true,"href":"https:\/\/1853communications.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=5670"}],"version-history":[{"count":1,"href":"https:\/\/1853communications.com\/index.php?rest_route=\/wp\/v2\/posts\/5670\/revisions"}],"predecessor-version":[{"id":5672,"href":"https:\/\/1853communications.com\/index.php?rest_route=\/wp\/v2\/posts\/5670\/revisions\/5672"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/1853communications.com\/index.php?rest_route=\/wp\/v2\/media\/5671"}],"wp:attachment":[{"href":"https:\/\/1853communications.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=5670"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/1853communications.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=5670"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/1853communications.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=5670"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}