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How Will Travel Change?

COVID-19 has taken the world by storm. Classes have been canceled, jobs have been lost, and people are stuck staying at home. A lot of industries have been negatively impacted by the current situation, especially those deemed as a nonessential business. According to CNBC, the unemployment rate in the United States has reached over 30 million people (Cox). One industry that has been particularly impacted is the airline industry. Travel has come to a stop as a way to slow down the transmission of the novel coronavirus. With this illness being completely unknown, there is a lack of treatment. Experts are also unsure if people can get the disease more than once, and these uncertainties make returning to normalcy difficult as it is important to stay safe. It is essential for people to stay home to protect the immune-compromised populations and to prevent hospitals from becoming overwhelmed with patients. Business Insider reported that 64 global airlines had stopped flights (Pallini). Looking back at the SARS pandemic in 2003, one of the main ways the disease was spread was through air travel. Flying has connected the world in ways that seemed impossible, but it is dangerous for disease spread. 

As different states slowly begin to reopen with restrictions, so too are airlines. A huge concern is how airline operations will change to ensure the safety of travelers. On April 23, the New York Post reported a passenger’s experience on American Airlines, in which a flight was completely packed and many people were not wearing masks. This completely goes against the CDC recommendation of social distancing due to the close seating. Concerns were high for that passenger when an airline representative told the customer that “if American Airlines sells 150 seats, they will board 150 seats — it’s a business,” (Steinbuch). For the average consumer, it is hard to understand exactly what goes on with this disease as information is constantly being put out into the world. This information can be true, but there is misinformation that can fly off the rail. The unknown makes it more difficult for people to understand and take precautions for the situation the world is facing.

After the situation on that American Airlines flight occurred, changes have been made to ensure that social distancing measures will be practiced (Steinbuch). When the pandemic eases down and flights start to become more booked, there will still be concerns surrounding the safety of passengers. Many flights may become cheaper due to the fact that the majority of people are now unemployed (Cullen). Even with flight prices decreases, there still may be even greater caution for where people are traveling. There may be a limited number of flights that exist due to this pandemic and fewer people will most likely be allowed on flights until a vaccine is found (Cullen). 

Learning from the Philadelphia PR Community

Learning from the Philadelphia PR Community: Presentation from Brian Communications

On February 19th, 1853 Communications was lucky enough to have Ryan Wall and Layne Litsinger from Brian Communications in Philadelphia come to talk to us about working in public relations and establishing a public relations agency.  They gave us practical tips and shared stories about their own journey working in the public relations industry in Philadelphia.  They also explained how Brian Communications works with clients and some of their day-to-day tasks that help them stay current in order to better serve their clients.  We are excited to use all of the information they gave us to better serve our current and future clients.  The free pens were also really great!  Thank you Ryan and Layne!

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